Flexible 

Flexibility is a key element regarding both budget, the use of venue elements and pre-existing equipment.

Planning

Rig plans, troubleshooters, technical documentation, CAD, venue lighting specifications, lighting bibles and show files can be requested, designed and drawn for use in any venue/install regardless of whether said installation is new or assembled by a third party. 

Integration

Ensuring minimal modifications to the pre-existing venue set-ups where suitable is a key aspect of reducing costs and e-waste while ensuring a stunning lighting installation/design.  

Design

Creativity at its best. In regards to installs, clubs and other similar spaces, lighting quite often lacks creative spark or identity. Often resorting to the lazy alternative of off-the-shelf solutions that make any lighting display look cheap or lack flare. This is a shame as often venues will spend the budget on equipment but forget that without work put into a good, strong and stunning lighting design, it doesn't matter how expensive your kit is. This is something I feel passionately should be different.

Identity

Identity in the form of unique, dynamic designs for use in clubs and other event spaces is important. Working with the venue owners to ensure a distinct personality in regards to any design element, whether that's the rig or creating lighting displays that ooze character.

Develop

Continued change. Permanent installs, clubs etc, often want to switch things up and change the style of their lighting display on a semi-regular basis to keep things fresh, exciting and to make the punters/audience go woah! This is something I feel is extremely important and strive to keep a continued loop of support and communication for the growth and change of the design over time. This includes also upkeep.